by David | Feb 27, 2025 | Chinese marketing
China’s Blind Box Craze: A Retail Gamble Reshaping Consumer Trends China’s retail industry is constantly evolving, and one of the latest trends shaking up consumer habits is the blind box phenomenon. This marketing strategy, which blends elements of surprise and...
by David | Feb 26, 2025 | Chinese Consumer
In recent years, China’s consumer market has witnessed a fascinating cultural shift known as ‘Kidult’ culture—a blend of ‘kid’ and ‘adult’—where grown-ups actively engage in activities, products, and experiences traditionally...
by David | Feb 25, 2025 | Chinese marketing
The Rise of Silver Influencers on Weibo: A Game-Changer for China’s Digital Marketing and Market Research China’s digital landscape is evolving rapidly, and a new phenomenon is reshaping the way brands approach China market research—the rise of...
by David | Feb 24, 2025 | Chinese marketing
Unlocking the Rise of Niche Fragrances in China: Market Insights by Hub of China The Chinese fragrance market is undergoing a significant transformation, with young consumers shifting away from mainstream scents to embrace niche fragrances. This trend reflects a...
by David | Feb 21, 2025 | Chinese Consumer
In the fast-paced world of Chinese retail, livestreaming e-commerce has emerged as a game-changer, blending real-time interaction with online shopping. As a leading market research company in China, Hub of China helps businesses understand and leverage this booming...