Hub of China is a leading market research agency in China. We collect crucial qualitative and quantitative information about the market in China for your product or service. Our tools include, mystery shopping, interviews, surveys and focus groups in China, all aimed at your preferred demographic.
We design websites with your Chinese consumer in mind. We translate text using the kind of words your customers would find meaningful and create an attractive user-friendly website which your consumers will find easy to navigate.
With our many years experience in bringing products and services to the Chinese market, we have the expertise to help devise a strategic plan for you. We are experienced in using tools such as WeChat, Baidu & Weibo to reach your potential Chinese customers.
Responsive and Flexible
We are always a call or an email away and prioritise your calls. You should have a response within 12 hours.
Attentive to our clients requirements
We listen attentively to our clients’ requirements and deliver accordingly. We build the entire project structure around the core needs of each client. Our team is multilingual, with technical knowledge and experience in every major sector. We are located China-wide and are proud that we are able to meet the precise needs of each client.
Large network and resources over China
With our extensive network, we can overcome any geographical barrier. Our team of multilingual consultants can match your unique research challenges with a custom-made solution ideally suited to China’s dynamic market. This allows us to provide China market analysis all over mainland China.
Team of experts and practitioners
Your project is managed from proposal to presentation by expert market research leaders. We carefully consider a suitable approach and select efficient and proven methodologies to suit your needs. Our knowledge of the Chinese market combined with our rich resources help provide our clients unparalleled insight into the Chinese market.
Hub of China specialises in conducting focus groups to give our clients clear and insightful research about their target market in China. We help our clients through the full process from the recruitment to delivering clear and actionable reports.
In depth one-to-one interviews
Hub of China has years of experience in conducting one-to-one interviews and most importantly in China ensuring participants feel at ease ready to speak honestly and expressively.
China Market Analysis
Hub of China provides its client with data driven analysis of the market they are targeting. We are well-versed in carrying out consumption pattern analysis, consumer insight, usability testing, feasibility assessment all over mainland China.
Hub of China has a China market research database full of different demographics of consumers all over mainland China. We can help with recruiting participants that meet our clients requirements and then conduct the interviews via WeChat/phone.
User-Experience Research (UX)
Hub of China feels the ends users experience of digital interface has a huge impact on their enjoyment levels and view of the brand. Hub of China uses innovative ways to measure the journey a user goes through on an APP or website
Hub of China uses eye tracking tech to record the visual path a user takes within an experience. It allows us to understand what captures the attention of a user and understand how customers perceive the environment surrounding an ad/product
Hub of China uses online polls to get a quick indication of how a participant feels about a product/service. We are also able to obtain different data points of the respondents via social media plus watch the process a participant goes through when responding to the polls.
Hub of China uses store checks in China to assist our clients in getting in-depth knowledge on a range of products in one specific location. This allows us to gain China market research in all stores across the mainland.
Hub of China specialises in providing initial market research for companies unsure about how their product/service will be perceived in the Chinese market. What differentiates us from other market research firms is our holistic approach. That is to say that we see the market research element as just the first step in a journey of our clients successfully operating in the Chinese market. We offer initial market research that can be actualised and then through our rich tapestry of resources work with our clients to implement our suggestions.