by David Joseph | Oct 5, 2024 | Chinese Consumer
In 2024, consumer behavior in China continues to evolve, shaped by two prominent trends: personalization and sustainability. These trends are driven by consumers’ willingness to personalize and a constantly rising level of environmental consciousness. Contrary to what...
by David Joseph | Aug 26, 2024 | Chinese Consumer, Chinese marketing, Hub of China, Market Research
As China’s economy continues evolving, so do the habits and preferences of its vast consumer base. Here we explore five trends that are currently influencing consumer shopping behaviours in China Embracing “Slow Living” In response to years of...
by David Joseph | Mar 1, 2023 | Uncategorized
Chinese students are among the largest groups of international students studying in UK universities. From our extensive research of students looking to study abroad, we have identified the the top 6 things Chinese students look for when searching for a university in...
by David Joseph | Feb 12, 2022 | Chinese Consumer, Market Research
Don’t be surprised if you catch Chinese people, who are Ice sports enthusiasts, suburban campers, city explorers, China-element fashionistas, and foodies having health consciousness and environmental awareness. A big social media and eCommerce platform, Xiaohongshu,...
by David Joseph | Jun 24, 2021 | Chinese Consumer, Chinese marketing, Hub of China, Market Research
China is on the verge of becoming the largest market in the world for protein. As such, it can be seen that the future of global meat consumption is largely based on the purchasing habits of Chinese consumers. Cultured meat is making some headway in China and could be...